Read Log, July 2019 | ||||
By Tal Cohen | Friday, 16 August 2019 | |||
The navy-based Athenian empire brings to mind, in so many ways, the much later British empire — in a way that casts neither in a good light. The Athenians’ cynicism in the dialogue with the Melians (V.85-111) is painful, but it is hard to think the British empire had more lofty justifications than the Athenians did. Some interesting instances of game theory (such as Pericles telling the Athenians: “If I thought that you would listen to me, I would say to you, ’Go yourselves and destroy [your houses, at risk by the prospective war], and thereby prove to the Peloponnesians that none of these things will move you’.”; or the Corcyraeans who return to the island burn their own boats, so “that they might have no hope but in the conquest of the island”), and one instance of applying “wisdom of the crowds” methodology: “they calculated by the help of [counting] the layers of bricks ... A great many counted at once, and, although some might make mistakes, the calculation would be oftener right than wrong; for they repeated the process again and again ...”. Overall, a rewarding read, even if it feels painfully slow at times. ![]() Somehow, every time I read a book, my list of books to read grows longer. ![]() Shabtai’s third appendix, collected translations of gravestones, from The Greek Anthology, is wonderful, touching, moving, and at times amusing. ![]() Contrary to what the title says, the book is actually about all “internet platforms,” not just Facebook. However, that almost seems like an afterthought. The pair “Facebook and Google,” together, as subjects of a sentence (most commonly by themselves, but often as part of a larger list, e.g., “Facebook, Google, Amazon, and Apple”), appears over 70 times in the book. However, the actual content is almost exclusively about Facebook; the accusations thrown at Google are mostly (but not entirely!) by implication only, and often (but not always!) unbased. Most of McNamee’s complaints about Google seem to be specific to YouTube (and perhaps, to a lesser extent, to the “Discover” feed, although he never explicitly mentions it). McNamee’s only complaint about Google’s core product, Search, seems to be around personalized search results, which he considers to be part of the Filter Bubble; and he calls for Google to introduce a simple mechanism to show you the un-personalized results for that same query. He seems to forget that Google did just that, via the Incognito mode in Chrome (which allows you to search outside of your Google account, without having to log out and then log in again). Worse, he doesn’t seem to realize how little personalization really affects search results, in my experience. And worse yet, unlike in the case of Facebook’s news stream, he provides absolutely no evidence of the scope or impact of personalized results in Search.
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